Miart, from 5th to 07th April, 2019, Milan
The project is the display for a booth of Damien and the Love Guru in Miart fair in Milan. It consists in a series of simple tiles made with mdf wood. The choice of the mdf wood, a fire-proof material, comes from a reflection on safety norms regarding the realization of spaces dedicated to contemporary art. The decision to show it is an attempt to exhibit in a simple way the technical reality of this kind of spaces, most of the time covered or hidden. A series of tiles created different volumes/elements to exhibit works. Following the relationship with the artist and her works, we wanted to build an environment that reinterprets the traditional layout of archeology museums. A homogeneous but strongly characterized background able to emphasize the works, thus differentiating itself from the traditional white cube that characterises the fair booth.
Damien & The Love Guru present:
Sharon Van Overmeiren
exhibition design by Parasite 2.0
curated by Attilia Fattori Franchini